Integrating Your Social Media Strategy

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Welcome to #printchat. I am your guest host @sandyhubbard – filling in for Deborah Corn @printmediacentr who is away at #JETCOMM.

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Thanks for being here today.

As the number of social media channels or networks increases, it can be hard to decide where to spend your time, how to meet people, and how and what type of content to share

Today we’ll talk about your strategy for integrating your channels, aligning your messaging, and attracting the people you want to meet.

Let’s get started. As Deborah would say… “READY?!!”

Q1: Let’s talk about integrated social media strategy today. Other than Twitter, which other social networks do you use Q1a: What is your favorite social channel and why?

Q2: Is there a social channel you would NEVER use – and why not?

Q3: Do you use a professional / business profile on your other social accounts — or are you “just you”?
Q3a: Do you only post personal or only post professional content — or do you mix it up?

Q4: Do you post the same content to more than one channel at the same time? Why or why not?

Q5: How often to you post to your secondary networks? Do you use special tools or apps to keep track of your social accounts? Any you would not recommend?

Q6: Do you have an engagement strategy for finding and meeting the right people? Who are the right people?

Q7: Once you have connected with someone on social channel, how do you stay in touch? Do you also try to connect on other networks?

Q8: If someone seems like a good professional connection, how do you take your relationship to a doing-business level?

Q9: Any final comments about integrating a social media strategy?

Thank you for participating today. Join us each Wednesday at 4 pm ET for the best chat for printers and people who love print!