Oh What A Tangled #Web2Print We Weave

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W2P it’s a technological marvel. Do you know what it is, do you have one? This chat was guest hosted by Stephanie Gaddin @stephroseg – CEO of 

-A few announcements before we start, again, please RT if you are so inclined!

-Get featured as a #PrintChat –ter and see chatter profiles here: http://bit.ly/18OgpjP

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-Heidelberg’s #WomeninPrint series comes to #Printex15 on May 14th it’s the breakfast event of the year -bookings now open

-Get your #FORMS FREAK ON! @BFMAHQ annual conference AND @DOCstratForum May 12-14 http://bit.ly/1E62M7Q #DSF2015 #documents #IT #PrintChat

-#PaperLove #downunder at the @VoPP_Aus @PrintIndAUS Roadshow thru April & May bookings at: https://adobeformscentral.com/?f=rTzK%2Aexa2ga-Ag47lWTT1A #VoPP #Paper

Q1 – How do you define a Web-2-print (W2P) ?

Q2 – Why would you, as a printer, want a W2P?

Q3 – Do you think it’s possible to drive traffic to your bricks and mortar store through W2P? Why/why not?

Q4 – Who do you think would be the primary demographic ordering through a W2P ?

Q5 – Thinking of your own experience online: why would you quit an online purchase before paying and completing?

Q6 – Do you have a W2P? If so, how has it benefited you/your company?

Q7 – How could we integrate our W2P with other channels/media to generate more traffic through our website/store?