DIY Design: Dilemma or Opportunity for Printers?
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Have drop and drag designers put a damper on your day? Or is a golden opportunity presenting itself? Let’s discuss!
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Thanks for you attention. Now it’s time to get chatting! Today’s topic is a combo platter, but totally related; DIY design + Print Opportunities
Looking at Vista Print – they have both capabilities. Consumers can go in, drag & drop to create files, and purchase printing on one platform.
There are websites that offer drag & drop design, but don’t offer printing, and of course we have printers who print, but don’t offer DIY design.
Let’s talk about how we can possibly marry the amateur designers & printers – and if we can also help our pro #design friends along the way.
IS EVERYBODY READY??
Q1: Have you seen a rise in printing requests from “consumers” vs. professional sources?
Q2. Does your #print biz offer design services? If so, what are they? If not, do you refer local professional help?
Q3: What is your opinion on one-off, small-run jobs? Potentially profitable – or Pain in the A$$? Please elaborate.
Q3a: How could you potentially turn that one-off job into a client?
Q3b: How could you potentially turn that one-off job into a client – if they come thru W2P?
Q4: How could your biz attract the DIY designers to print with you vs. a McPrint site?
Q5: What are 3 potential topics for “Lunch & Learn” events you could invite DIY designers to?
Q6: How can we promote and support professional design without alienating the DIYers?
