The Art Of Upselling

Upselling isn’t a dirty word! Creating opportunities for your customers and your business is your job, right? Let’s discuss how.

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Greetings Earthlings, CMYK Enthusiasts and Citizens of The Printerverse! Welcome to our weekly #PrintChat!

I’m your host and Intergalactic Ambassador Deborah Corn – here with my chatty chat moderators @sandyhubbard and @tini_bop

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Thanks for your attention – now on to the chat portion of #PrintChat!

If you are in sales, or support sales, then finding additional ways to help customers and your biz is your job, right?

Today we are going to talk about upselling vs cross-selling, and how to know the moment is right with customers.

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EVERYBODY READY???????? Don’t forget to use A1, A2 etc when answering Q1, Q2 etc!

Q1: How do you define Upselling? What are some examples in your biz?
Q1a: How do you define Cross-Selling? What are some examples in your biz?

Q2: In your experience, have you made more sales upselling or cross-selling? Why?
Q2a: How can websites successfully lead visitors to the upsell or cross-sell path? Should they?

Q3: Have you experienced being on the customer end of an upsell/cross-sell? In what capacity, and what was the outcome?

Q4: What are some considerations to take into account before starting an upselling/cross-selling conversation with customers?

Q5: How do you approach the upsell/cross-sell conversation without diminishing the product/service your customer wants?