Taking Print SKY-High for Skyplex!
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In 2017, a 500+ foot tall roller coaster opens at Skyplex in Orlando, FL. Let’s create a cool integrated print campaign to attract riders!
Greetings Earthlings, CMYK Enthusiasts and Citizens of The Printerverse! Welcome to our weekly #PrintChat!
I’m your host & Intergalactic Ambassador Deborah Corn, assisted by my chatty chat moderator @sandyhubbard – A few announcements:
Get a grip on all things C+M+Y+K at @PrintInd’s Color Conference Dec 6-9 in Scottsdale, AZ http://bit.ly/1vZnGoD
Hear from @mashable @flipboard @timeout & many more Dec 10-11 #sfo! http://bit.ly/1CPa0hS #digital #publishing #digipub
SAVE THE DATE! #Xplor15 April 14-16 Orlando, FL http://bit.ly/1qeokb4 and stay tuned to @Xplor_Int for a BIG surprise!
Thanks for you attention – now on to the chat portion of #PrintChat!
In 2017, @SkyscraperFLA a 500+ foot tall roller coaster opens at @SKYPLEXOrlando – simulation here: http://ow.ly/EuI5O
I though this would be a GREAT opportunity for us to collectively brainstorm a cool integrated #print campaign for the project!
We’ll take it in 3 stages: pre-opening, opening, post-opening… AND @SKYPLEXOrlando signage, POP displays and souvenirs!
Assume primary demographic is 18-34 males, and “known” roller coaster enthusiasts from Clubs and Orgs.
Assume budget’s no issue and @SKYPLEXOrlando will see our ideas. This is your chance to PITCH #PRINT to a theme park-Be Creative!
PLEASE RT THE CHAT QUESTIONS! Engage with your followers and help expand our community – It’s good for #print & good for you!
Buckle up! Keep your hands and feet in the car at all times and get ready to enjoy this ride… EVERYBODY READY????????
Q1: When should @SkyscraperFLA #print marketing begin for 2017 launch, and what #print materials could be used to create BUZZ?
Q2: How can #print in conjunction with #socialmedia be used to create buzz for @SkyscraperFLA?
Q3: How can #print be used to target coaster enthusiasts to attend the opening of @SkyscraperFLA?
Q4: How can #print /signage be used to create an “experience” while waiting to ride @SkyscraperFLA?
Q5: How can #print be used as a keepsake for @SkyscraperFLA riders?
Q6: How can #print be used to share stories about the @SkyscraperFLA experience and attract visitors?
Q7: How could YOUR COMPANY help @SKYPLEXOrlando with @SkyscraperFLA marketing? (pitch!!)
