Print Wars: Episode VII #Offset vs #DigitalPrint

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Thanks for you attention. Now it’s time to get chatting! First to clarify, our topic is NOT an #offset vs #digitalprint debate.

Per @smitherspira “By 2018 digital printing will equal 50% of the global offset sector, higher in the more mature print regions.”

Today’s topic is: How we help customers understand #offset & #digitalprint and which press/process is best for their project.

Realizing not everyone will have (or support) both capabilities, just answer from your vantage point & experience! READY!!!???

Q1: How would you explain the #offset #print process to a new customer?
Q1a: How would you explain the #digitalprint process to a new customer?

Q2: What are three Pro’s and 3 Con’s for using #offset #print?
Q2a: What are three Pro’s and 3 Con’s for using #digitalprint?

Q3: Does your current #print shop have #offset and #digitalprint capabilities? If not, do you know why?

Q4: If you offer both #offset & #digitalprint – what needs to be considered before choosing which press to use?

Q5: Do you have any tips/advice for designers when it comes to creating files for #offset #print?
Q5a: Do you have any tips/advice for designers when it comes to creating files for #digitalprint?

Q6: Does paper choice ever drive the #offset or #digitalprint decision and why?

Q7: Do finishing/bindery specs ever drive the #offset or #digitalprint decision and why?

Q8: If you could only print with one process from now on, would it be #offset or #digialprint and why?